🎯 GOAL (Before Day 1)
One clear goal only
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More sales?
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More leads on WhatsApp?
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More foot traffic?
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Brand awareness?
👉 Pick ONE primary goal. Everything below supports it.
🚀 90-DAY DIGITAL MARKETING GROWTH PLAN
🔵 DAYS 1–15: FOUNDATION (Set it right or fail fast)
1️⃣ Define Your Ideal Customer
Ask:
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Age?
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Location?
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Problem?
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Where do they spend time online?
Example:
“Local people (20–50 yrs) who buy fresh meat/vegetables and use Facebook & WhatsApp.”
2️⃣ Fix Your Digital Assets
You need only 3 things:
✅ Google Business Profile
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Add correct address, phone
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Upload real photos (shop, products)
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Ask 10 customers for reviews ⭐⭐⭐⭐⭐
✅ Social Media (1–2 platforms max)
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Facebook + Instagram (best for local)
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Same logo, same bio, same contact
✅ WhatsApp Business
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Catalog
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Auto-reply
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Location link
3️⃣ Content Pillars (Decide ONCE)
Post around 3–4 themes only:
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Product (price, quality, freshness)
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Trust (reviews, behind-the-scenes)
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Education (tips, facts)
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Offers (limited time)
🔵 DAYS 16–45: VISIBILITY & TRUST
4️⃣ Content Strategy (Simple but Consistent)
Post 1 short video per day or 5/week
Best formats:
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Reels / Shorts (30–45 sec)
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Before–after
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Packing orders
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Farmer/shop owner talking
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Customer reaction
📌 Formula for viral short:
Example:
“Why smart families buy meat early morning…”
“Fresh cut, zero freezer.”
“Call us today 📞”
5️⃣ Local SEO (FREE Traffic)
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Add 1 post/week on Google Business
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Reply to every review
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Use keywords like:
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“Fresh pork in Belbari”
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“Local vegetable shop near me”
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6️⃣ Micro-Influencer Collab
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Find 3–5 local creators (2k–20k followers)
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Offer:
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Free product OR small payment
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Ask for:
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1 reel
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1 story with tag
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🔵 DAYS 46–75: LEADS & SALES
7️⃣ Paid Ads (Small Budget, Smart Use)
Start with $2–5/day (₹150–400)
Best ads:
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WhatsApp Click Ads
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Offer-based ads
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Location-targeted (5–10 km)
Ad formula:
Example:
“Tired of frozen meat?”
“Fresh cut every morning.”
“Order today – limited stock.”
📲 WhatsApp Now
8️⃣ Lead Capture System
Don’t lose people.
Use:
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WhatsApp Broadcast
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Simple Google Form
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“SAVE THIS NUMBER” strategy
Offer:
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Discount
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Free delivery
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Weekly price updates
🔵 DAYS 76–90: SCALE & OPTIMIZE
9️⃣ Double Down on What Works
Check:
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Which reel got most views?
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Which ad gave sales?
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Which offer converted best?
👉 Do MORE of what works, kill the rest.
🔟 Build Brand Authority
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Share your journey
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Show honesty
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Show struggles + wins
People buy trust, not ads.
📊 DAILY ACTION CHECKLIST
✔ 1 Reel/Short
✔ Reply to comments & DMs
✔ Check ad performance (5 min)
✔ Ask for 1 review
💡 PRO TIPS (Agent Secrets)
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Consistency > Perfection
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Local language beats English
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Face + voice = trust
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Story > selling